A creative entrepreneur with a diverse background in media, food, and beverage innovation. Lolita spent over a decade in Mumbai as a producer and co-director of high-end television commercials before launching DesiDeli, a successful gourmet fast-food and fusion café. Since relocating to Goa in 2018, she has focused on artisanal food and beverage development—specializing in preservative-free products, food styling, and photography. A certified sake professional (SEC, Japan), Lolita brings a deep understanding of fermentation and flavor profiling. She is the co-founder of Unusual Spirits, where she leads brand and product innovation—developing unique, small-batch liqueurs using fruits, herbs, and botanicals. Her expertise bridges culinary creativity and craft beverage development, making her a driving force behind concept-to-shelf execution in the alco-bev space.